Mason Smith | Collective Next

Mason Smith

Principal/Solution Designer

Mason’s work begins with helping clients crystalize their personal and organizational objectives. He then works with them to design creative interventions tailored to unique contexts that accelerate their path towards achieving business impact. He likes nothing better than helping organizations get people motivated and involved; he believes in the power of harnessing and directing human potential towards collective growth. A good deal of his work is focused in the leadership and development space.

After graduating from Middlebury College, Mason wrote down a description of his dream job: be part of a team focused on helping others realize their potential to effect change. Initially, he pursued this goal by earning a Doctorate of Clinical Psychology during which time he discovered his passion for intervening at both the individual and organizational level. When he learned about Collective Next, Mason knew he had found his long-awaited dream job. Indeed, he has enjoyed working with a wide range of clients to create meaningful change, including Fidelity, MassMutual, Red Hat, FIS, Design Museum Foundation, and Unispace.

In his free time, Mason enjoys family hikes, coaching his kids’ soccer and hockey teams, and discovering new music while rocking out in the car.

Immersive Web Experiences / Alexion Culture Transformation Story

This external facing website is designed to showcase the culture transformation that Alexion underwent since 2017. The site utilizes an innovative scroll-based animation design, and also featured a cross-team effort that included creative, production, and digital teams.