Kristen Bailey | Collective Next

Kristen Bailey

Senior Principal/Solution Designer

Kristen’s passion lies in finding ways to solve complex problems through collaboration, creativity, and design. She combines strategic thinking with creative interventions, which in turn foster real, human connection and make the process of getting work done enjoyable and productive. Kristen works across industries with a special focus in healthcare and diversity, equity, and inclusion.

Before joining Collective Next, Kristen worked for Booz-Allen, Ernst & Young/Capgemini, and North Highland. Since her early consulting days, Kristen has focused on helping clients significantly transform their organizations. In 1999, while working in the then-emerging field of ERP systems implementation, she was introduced to the power of using a facilitated collaborative process to align organizations and produce meaningful change. Two decades later, she remains committed to the foundations of this approach: human-centered, co-designed, and driven by creativity. Her recent list of clients includes Johnson & Johnson, Disney, Regeneron, PVH, and Big Win Philanthropy.

Kristen is a curious world traveler whose adventures have included climbing up lava rocks to observe blue-footed boobies in the Galapagos, finding the best sushi in Japan, exploring the streets of Cartagena and Medellin, and enjoying the beaches of Comporta. Originally from Philadelphia, she is an avid Eagles fan who also enjoys cooking, time with friends, and walks with her dog.

Immersive Web Experiences / Alexion Culture Transformation Story

This external facing website is designed to showcase the culture transformation that Alexion underwent since 2017. The site utilizes an innovative scroll-based animation design, and also featured a cross-team effort that included creative, production, and digital teams.