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Latest Series Post

The Power of Immersive Experience
Collective Next
Tuesday, August 1, 2017
Ways of Working
Organizational leaders know how incredibly difficult it can be to design meetings and events that harness and direct the attention of participants in a sustained manner. But focus and flow are critically important to achieving exceptional outcomes (as discussed in our series opening). After decades of crafting and facilitating collaborative sessions, we’ve found that the following six strategies consistently produce game-changing levels of directed attention.
Marsha Dunn's picture
Marsha Dunn
Thursday, July 13, 2017
This series is a deep-dive into the Power of Immersive Experience to facilitate organizational change. Before turning focus to the business world, we wanted to glean insights from the realms of theater and high-tech performance art. You may remember the powerful “Love Has No Labels” ad campaign that went viral in 2015. It featured skeletons dancing and embracing behind a curtain before emerging from behind the x-ray screen to reveal themselves as diverse pairings of friends, families, and couples. With 160 million views, this video became the second most watched social activism ad of all time.
Marsha Dunn's picture
Marsha Dunn
Monday, July 3, 2017
Think Piece
Our lives are shaped by the experiences that comprise them. Who would disagree? But when you actually think back over your life, you quickly realize that it’s not just any experiences that shape you. It is particular sorts of experiences. In many instances it is those experiences that are all-encompassing, thoroughly engaging, totally absorptive. In a word, immersive.

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News and Views
Evan Wondolowski's picture
Evan Wondolowski
Friday, July 21, 2017
We recently had an exciting opportunity to digitally scribe (or as we like to say "SuperScribe") in front of 1,400 people at Matthews Arena in Boston. The event was City Year’s Summer Academy, a unique chance for their entire team together three days of education, insipiration, and team building.